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Welcome to a new school of thought

Welcome to a new
school of thought

At Quilted Squirrel, we believe that every school has a story worth telling—but is it worth reading? Is it worth exploring? Is it worth experiencing?

You’re empowered with the privilege of telling your school’s story. And as experts in marketing in higher education, we’re here to help you discover it, craft it, and share it.

Together, we can amplify your presence in higher education. Let’s tell creative stories that connect with students, promote a strong sense of belonging, and inspire engagement in your college community.   

The higher ed
landscape is evolving.

Remember when the average college student looked like an awkward, pimply faced teen fresh out of high school? Okay, maybe that’s just how we looked in college—but that only proves our point: Demographics on college campuses are changing. Check out these fast facts:

  • The average college student is now 26.4 years old.
  • 64% of students are working either full-time or part-time.
  • 28% of students have children of their own (or care for dependent family members).
  • 32% percent of students are from low-income families.
  • 38% of students are enrolled part-time.

Your students aren’t who they used to be. Let’s show them that you’re not just keeping pace—you’re helping them pave a path to a brighter future. 

Don’t just fill the bucket.
Light the fire.

Today’s higher ed students are anything but traditional. They want more than just a piece of paper with your school logo and a smattering of signatures. But it’s not about them wanting more. It’s about them deserving more. So, what do they deserve?

  • A college or university that sees the world through their eyes.
  • An invitation to participate in something bigger than themselves.
  • Opportunities to act, engage, and create—not sit, listen, and repeat.
  • Meaningful, shared conversations—not sound bytes or taglines.
  • Benefits beyond tuition discounts and flexible schedules.

Let’s create a dialogue that speaks with your students, not at them.

Your story starts and stops
with your students.

Yes, you’re a well-founded institution. Maybe you’ve even been around for 100 years or longer. But your campus couldn’t have been built without a community of students and a sense of purpose.

Do you know who they are? What they want? Why they should care about the story you have to tell?

We can bring your story—and theirs—to life. And if you haven’t yet discovered what your story is, we’ll help you find it.

Over the years, we’ve had the opportunity to tell stories that are unique, authentic, and instantly recognizable. We’ve developed websites and landing pages. We’ve produced videos and digital ads. We’ve crafted full-blown enrollment campaigns—all for clients in higher education.

Like the time we captured the essence of a brand-new degree program at St. Bonaventure University. Or when we inspired working adults to enroll in graduate classes at Medaille College. Or those few months we spent helping Paul Smith’s College position their campus as a getaway for groups and organizations in its community.

Why do we do it? Because we believe in higher education. Because we’re committed to creating opportunities for colleges and universities. Because every school has a story worth telling—and every student has a story worth living.

Some folks we've worked with...

Paul Smith's College
St. Bonaventure University
Medaille College
Hilbert College

If you're ready to tell your story,
we're ready to help you do it.

Fill out the form below and let’s get started! Or, feel free to visit our website to learn more about Quilted Squirrel.